November 1, 2020 — A roadmap is a strategic, living artifact that prioritizes, and communicates a team’s future work and problems to solve. It is meant to act as a single source of truth representing your UX team’s North Star. It helps the team align around a single vision and set of priorities.
September 22, 2020 — The ability to create and think in user flows is one of the most important skills in a UX designer’s toolkit. What’s a user flow? The short definition is: A series of steps a user takes to achieve a meaningful goal. It shows the path a user takes through the product as they complete a specific task.
August 19, 2020 — The best design work is rarely created by a lone genius, it’s produced by diverse teams of designers and non-designers. But not everyone knows how to use prototyping tools. So what can we do to invite more folks to participate in design exploration?
Start every design project in a Google Doc.
August 16, 2020 — ResearchOps refers to the orchestration and optimization of people, processes, and craft in order to amplify the value and impact of research at scale. ResearchOps is a specialized area of DesignOps focused specifically on components concerning user-research practices.
July 31, 2020 — While most software developers find that the nature of writing code lends itself easily to the agile practice of slicing work into small chunks, designers and researchers have a much harder time. One reason for this is that some design work takes a long time. Especially user research.
July 21, 2020 — In this article, Vladimir Gruev, designer at Heartbeat Agency, explains how to craft a cohesive visual identity for digital products. Plus, how to successfully present your concept to clients, and integrate the visual identity into product marketing and interfaces.
July 10, 2020 — To solve big-scale design problems, Don Norman recommends engaging with the community that has these problems and leveraging existing creativity and experience.
July 6, 2020 — What can your company learn from other organizations’ failures in embracing design? Embrace the best ideas from the experiences of thousands of organizations who have taken a shot at becoming more design driven!
July 5, 2020 — How to design a journey-mapping workshop that leads participants through current-state assumption mapping, pain-point identification, and future-state visioning.
June 22, 2020 — The language and tools of design are not universal. This becomes clear when we are working with communities that have little or no familiarity with the kind of abstract analysis or theoretical thinking that designers specialise in.
Written by Page Laubheimer in Nielson Norman Group
June 21, 2020 — For most teams, approaching persona creation qualitatively is the right balance of effort vs. value, but very large or very small organizations might benefit from statistical or lightweight approaches, respectively.
June 2, 2020 — Design sprint is a new-ish term for something the industry has been doing for over a decade. You put a group of engineers, designers, and product people in a room and tell them not to come out until they have a solution to a specific problem.
May 30, 2020 — Before designing an intranet, appoint a leader, align with stakeholders, get user feedback, derive an intranet vision, create user-related artifacts, and assemble the right team.